Advertising serves a critical purpose in the construction industry as an integral communication tool which enables your business to productively and effectively compete with others for the attention of your target market. The construction industry is largely dominated by word-of-mouth (WOM) marketing but the need for an external reinforcement is critical in gaining more customers for your business. Advertising … Continued
There is nothing more impressive than wrapping branded artwork around a building as a form of outdoor advertising. Whether applied for temporary installation, promoting a product or service, or launching an event, building wraps are capable of displaying a bold advertising message for all to see. Building wraps or building skins are a relatively new … Continued
If you are looking to order a banner it’s important to consider how you would like it to be finished after printing. There are several different finishing options available and deciding which one you need can be confusing if you don’t understand the purpose of each one. Use this guide to help you make a … Continued
Your beautifully printed banner mesh has cost you a bit of money but is now all set to repay you in conveying your message – you just need to install it. Installing banners on fencing is usually a fairly simple task if you know some basic tips and the cornerstone of those tips is tension. … Continued
With advances in print technology and substrates the construction and event industries have been taking advantage of free advertising and branding opportunities on a grand scale. Building signage and outdoor event banners have been growing steadily in popularity as marketers look for cost effective ways of spreading their message. Construction sites and property subdivisions need … Continued
Mesh Direct was recently approached by Abacus Property Group prior to the delicate restoration of a heritage sandstone building in Martin Place. We were chosen for this project based on of our depth of experience in grand format printing. We also have the benefit of a world class house design team and for installations an … Continued
The City of Sydney Council introduced a new policy and accompanying guidelines as of January 1st 2015, click here. These changes impact all construction hoardings and scaffolding installed within the City of Sydney local government area. Under this policy, new standards for graphics have been developed that builders must comply with. All hoarding fences and … Continued